Thursday, December 28, 2023

Use Visual “Bullets” to Bring Home Your Salient Points

›
  You spend hours, if not days, honing your opening, crafting your expert examination questions, drilling down your closing arguments. As we...
Friday, December 1, 2023

The Question’s Not the Problem: The Answer May Be

›
  How many times in your youth, were you told by a benevolent, or at the very least, good-hearted, coach or teacher, “There’s no such thing ...
Saturday, October 28, 2023

Address Your Jurors’ Overriding Concerns: Safety & Trust

›
  Did you know that the United States is near the top of all countries in terms of anxiety? The U.S. comes in a close second behind Greece i...
Monday, October 2, 2023

Who Has The Longer Attention Span? Your Jurors or A Goldfish?

›
  --The average attention span of a human being in 2000: 12 seconds --The average attention span of a human being in 2023: 8.25 seconds --T...
Thursday, August 31, 2023

A Dynamite Persuasion Technique: “But You Are Free”

›
  We live in the “land of the free, home of the brave.” As a people, we cherish freedom, but it’s something lawyers do not always factor int...
Sunday, July 30, 2023

Use Repetition to Drive Juror Acceptance of Your Case

›
When the jurors troop into the jury room for deliberations, every litigator’s dream is that each of them would, individually, spout your cas...
Wednesday, June 28, 2023

Pressuring Potential Jurors in Voir Dire Can Backfire at Trial

›
  Time after time, what I discover in jury debriefings is that jurors don’t like being “interrogated” during voir dire. They don’t mind bein...