Friday, September 26, 2025

Can Visuals Interfere With Your Argument/Testimony?

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  Our world has become a ‘world-in-pictures’ with virtually everything translated into a visual format, or at the very least, accompanied by...
Monday, August 25, 2025

The Power of Privacy: Juror Questionnaires

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  You would think that potential jurors, knowing that their written juror questionnaires will be scrutinized by the lawyers on both sides an...
Monday, July 28, 2025

Persuasion 101: Seeing is Believing

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  A few years back, a Brigham City orthopedic surgeon (Dr. Dewey MacKay) claimed that the jury mistakenly convicted him of illegally prescri...
Friday, June 27, 2025

Create a Trustworthy First Impression

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  Personal experience tells us how powerful first impressions are. Indeed, research reinforces our innate understanding of first impression...
Monday, June 2, 2025

The True Value of Computer/AI Animation In Court

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  Most cases that don’t settle end up in trial because there are grey areas in the case--situations or testimony that can be interpreted in ...
Monday, April 28, 2025

Answer a Primordial Question for the Jurors: Who?

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  The names, acronyms and abbreviations so familiar to you are not to the jurors. You may think that saying, for example, “Acme Building Sup...
Friday, March 28, 2025

Explain “Why” to Make Your Case Matter to the Jurors

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  In a courtroom, it isn’t necessarily the attorney with the best facts who wins, but the attorney who best explains the relevance of those ...