Wednesday, September 2, 2015

Answer a Primordial Question for the Jurors: Who?

The names, acronyms and abbreviations so familiar to you, are not to the jurors. You may think that by saying, for example, “Acme Building Supply, which we’ll now call ABS for convenience” is enough to warrant saying “ABS” through the rest of your trial.

But “ABS” has no guts to it, has no uniqueness, no personality, as it were. As laborious as it may be for you to repeat the full appelation, “Acme Building Supply” has a history. It’s associated with events, persons--it has a life. “ABS” is just another bit of alphabet soup.

Be sure to use full names of persons, entities or objects throughout your trial. Avoid the use of pronouns or abbreviated references. Jurors often have trouble keeping track of who did what to whom. They will be totally lost if they must also concentrate on which "he," "she," or "it" you are now referring to. Certainly, well-known abbreviations are acceptable, but generally speaking, abbreviations used too often only serve to confuse jurors. A confused juror is an unsympathetic juror. An unsympathetic juror is the one who could cause you to lose your case.

No comments:

Post a Comment